Traditional marketing techniques deliver ever-decreasing results. It's time for a review of how to connect and reach customers, says Robert Craven. Most marketing doesn't work.... It is progressively more expensive and results seem to be … [Read more...]
How Not To Compete On Price
I was recently nicknamed Robert ‘put your prices up’ Craven. I was flattered. So, if you don’t compete on price, what do you compete on? As discussed before, people don’t buy from you for ‘what you do’ they buy from you for ‘what … [Read more...]
DIGITAL AGENCIES GROWTH HANDBOOK – PRESS RELEASE
The where, when, why and how of growing an agency Robert Craven, author of business bestseller Kick-Start Your Business (Foreword by Sir Richard Branson), is helping digital agencies to grow with his new book Grow Your Digital … [Read more...]
[Streaming] Online Collide (2016) HD Full Episodes Online
Collide (2016) Full Movie Online Watch Free , English Subtitles Full HD, Free Movies Streaming , Free Latest Films. Quality : HD Title : Collide. Director : Eran Creevy Release : August 04, 2016 Language : … [Read more...]
MARKETING, in other words, HOW CAN YOU GET MORE OF THE PEOPLE YOU WANT… TO BUY YOUR STUFF?
Robert’s seventh book, Grow Your Digital Agency will be released soon, in the meantime, here is a little taster of what to expect around MARKETING: HOW CAN YOU GET MORE OF THE PEOPLE YOU WANT… TO BUY YOUR STUFF? In some senses, I … [Read more...]
If Carlsberg Did Digital Agencies
I love the idea of “If Carlsberg did…" You can apply this to any industry, for instance, “If Carlsberg did banks…” or “If Carlsberg did rock concerts…” What the exercise gets you to think about is what is so terribly wrong about the … [Read more...]
Profit Improvement Hacks
Robert’s seventh book, Grow Your Digital Agency will be released soon, in the meantime, here is a little taster of what to expect around FINANCE: … Here’s an example of a quick ‘n’ dirty plan adopted by a recent client (an agency … [Read more...]
MONEY – In other words PROFIT and CASH
Robert’s seventh book, Grow Your Digital Agency will be released soon, in the meantime, here is a little taster of what to expect around MONEY. ... We Need To Talk About Prices The FiMO model tells us that in order to sort our … [Read more...]
The Sales Funnel is Dead? Is it Really?
It is used in 99% of sales teams, on nearly every sales course and in nearly every business for over 100 years. But the sales funnel is dead, says Robert Craven. The sales funnel uses the metaphor of a funnel (wide at the top, … [Read more...]
A Dashboard For The Journey
Robert’s seventh book, Grow Your Digital Agency will be released soon, in the meantime, here is a little taster of what to expect: ... A Dashboard For The Journey It is one thing to run a ‘Strategy Awayday’ to give you a grasp of … [Read more...]
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