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Review of Eric Ries: The Startup Way

March 21, 2018 by Robert Craven

In his earlier book, The Lean Startup, Eric Ries put forward a framework for successful startups, albeit in the world of Silicon Valley. These included building minimal viable products (“MVPs”), extensive customer-focused testing based on … [Read more...]

Filed Under: Uncategorized Tagged With: book, book review, eric ries, start ups, sustainable business

What Happens Next?

February 7, 2018 by Robert Craven

Sounds like a hypothetical question but it isn’t. I was at dinner with a client last week. She was NED to a company. And in comes the phone call from the hospital. The young MD has just had a massive heart attack and died. I … [Read more...]

Filed Under: Uncategorized Tagged With: business performance, business strategy, ceo, leadership, md, sustainable business

2018: 35 Reasons to up your game

January 31, 2018 by Robert Craven

If you are a glass-empty kind of person, then I would reach for the Prozac now. The following list of external pressures (real or potential) on your agency cannot be ignored: Brexit – creating uncertainty for all business, … [Read more...]

Filed Under: Uncategorized Tagged With: digital, digital agencies, strategy, sustainable business

Grow Your Business by Design

January 11, 2018 by Robert Craven

Most businesses grow by accident. The owner gets up early, goes to bed late and somehow the whole thing comes together as it discovers which are the open doors to push against. Business growth by fluke (despite what the owners and … [Read more...]

Filed Under: Uncategorized Tagged With: business growth, business strategy, leadership, mindset, strategy, sustainable business, teams

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