In his earlier book, The Lean Startup, Eric Ries put forward a framework for successful startups, albeit in the world of Silicon Valley. These included building minimal viable products (“MVPs”), extensive customer-focused testing based on … [Read more...]
What Happens Next?
Sounds like a hypothetical question but it isn’t. I was at dinner with a client last week. She was NED to a company. And in comes the phone call from the hospital. The young MD has just had a massive heart attack and died. I … [Read more...]
2018: 35 Reasons to up your game
If you are a glass-empty kind of person, then I would reach for the Prozac now. The following list of external pressures (real or potential) on your agency cannot be ignored: Brexit – creating uncertainty for all business, … [Read more...]
Grow Your Business by Design
Most businesses grow by accident. The owner gets up early, goes to bed late and somehow the whole thing comes together as it discovers which are the open doors to push against. Business growth by fluke (despite what the owners and … [Read more...]