Big businesses often bemoan their own lack of essential vitality and wonder what they could take away from smaller, more entrepreneurial business and incorporate into their own culture. At first thought, the shopping list is … [Read more...]
Bright Marketing: The Nine Ignored Facts
With so much mediocrity about, you can stand out if you improve the way that you sell. This article, in a nutshell: Is for those of you who find selling difficult Will show you how to make more sales which will increase your … [Read more...]
Head of Marketing, Comms and PR – Your Marketing Isn’t Working, Here’s What To Do
"Traditional marketing techniques deliver ever-decreasing results. It’s time for a review of how to connect and reach customers", says Robert Craven. Most marketing doesn’t work…. It is progressively more expensive and results seem … [Read more...]
Is This The Secret To Growing Your Business?
So here’s the lowdown, the straightforward truth about growing your business. This may seem like a bit of a wild goose chase but if you follow the line of argument then you will discover what you need to put in place to make it happen … [Read more...]
Stick, Twist, Pivot or Persevere
Eric Ries’ book, The Lean Startup, is a fascinating book. And not just for the start-up. Really. His model is Silicon Valley startup-centric whereas my start point is the opposite end of the spectrum, working with existing growing … [Read more...]
Stop Blogging and Think
It’s time to STOP BLOGGING and think… Do you want your business to be viewed as a run-of-the-mill, unoriginal, vanilla-flavoured company like the rest? If so, just keep on banging out those quickly-written and, to be honest, … [Read more...]
Watching Sales Increase by 150%
The quest to survive and thrive puts more pressure on the need to find more and better clients. One key problem, poor sales performance, is simply more visible (especially in difficult trading conditions). CASE STUDY (Real Life – … [Read more...]
Google Partners Business Coaching Program
Robert Craven of the Directors’ Centre has been appointed by Google in London to run the Google Partners Coaching Program in the UK. This prestigious program, which is being rolled out globally, shows selected digital agencies how to grow … [Read more...]
Accountants Don’t Understand Marketing
In a debate on the Daily Telegraph Business Club forum, members recounted experiences of accountants’ lack of understanding about marketing and business development.streaming movie Lights Out James Hurley wrote a great article … [Read more...]
Watch Movie Online Now You See Me 2 (2016) subtitle english
Now You See Me 2 (2016) HDDirector:Jon M. Chu.Producer:Bobby Cohen, Alex Kurtzman, Roberto Orci.Release:June 2, 2016Country:Canada, China, United Kingdom, United States of America.Production Company:Summit Entertainment, Lionsgate, K/O … [Read more...]