Today, we're diving headfirst into the realm of meetings – those essential gatherings that can ignite your agency's success or leave you wondering if they're a complete time sink. (Feel free to share your thoughts with us!) We … [Read more...]
Should agencies cast aside their pursuit of huge growth?
There’s an article on LinkedIn that I’ve not been able to get out of my mind, Why agencies need to focus on client value and not shareholder value by Ian Cassidy. It is an article fresh from the Cannes show. While Ian is talking about the … [Read more...]
So, Really, What is the Problem?
We’re all too keen to explain why we can’t do something. The sentence starts, “It failed because…” and you can complete the ending yourself: our people, our product, our systems, our skills, we knew it would, we felt it was wrong, they … [Read more...]
Greatest Barriers to Growth
Every few years a piece of research comes out examining barriers to growth. Not only is it a catchy title but it is something that we do need to understand if we intend to grow our businesses (big or small). Chris Zook has written The … [Read more...]