The short answer is that you cannot really plan for Brexit (in whatever form it does or doesn’t take) until you know exactly what the beast is. The longer answer is that of course you can cover your backside by thinking through what … [Read more...]
Should You Ever Buy Business?
Can you think of a single instance when you should buy business? Let’s be clear about what I mean: do business at cost or, even worse, at a loss. Just to win the business! Anyone who knows me knows that my middle name is … [Read more...]
What Are The Five Obsessions of Every Agency Owner?
I have worked with some 500 agencies over the past three years and have asked the same basic questions using an exercise with Post-Its. The exercise is called Objectives, Barriers and Enablers. The three questions are: What are your … [Read more...]
Why Standard Management Consultants Don’t Help Digital Agencies
A lot of digital agency owners talk to me about their experiences with non-executive directors, management and business consultants and coaches. I am afraid that their customer experience is often a little underwhelming. Typical … [Read more...]
Do Digital Agencies Get Value from Their Consultants?
So, imagine the situation. Five budding agency entrepreneurs come together and decide to look for a new business venture. Maybe some have sold their agencies. Maybe some got stuck and simply got rid of their agencies, who … [Read more...]
Conversations With Agencies
Me Hi there, I‘ve got a client that I might like to refer to you. Agency Excellent. Tell me more… we love a good referral. Do you want a bung, sorry I mean some commission? Me No referral fee is required. To answer your … [Read more...]
What Digital Agencies Say
Let me share a story that I have now witnessed with almost every digital agency platform that exists… I am invited to or I run an event for the sales and marketing teams of what might be considered the Top 50 independent agencies in … [Read more...]
Why 6 Agencies Lose Serious Money
Here are stories I’ve heard on the grapevine this week about different agencies: Agency A is owed £16,000 as a client goes bust. Agency B’s new FD hides unpaid invoices (£34,000) in a vague attempt to cover up some basic … [Read more...]
Business Principles Taken From Improvisational Comedy
I was recently introduced to the three core principles of improv (or improvisational comedy) and they really resonated with how I do business. And my approach to life. These are too good to keep to myself. They are: Say “yes, … [Read more...]
Your So-Called Unique Strategy
A few questions about your so-called unique strategy. By definition, a unique strategy is unique. By definition, it is difficult to copy. So, what about yours? Does it actually help you to say ‘no’ to the wrong type of potential … [Read more...]
- 1
- 2
- 3
- 4
- Next Page »