• Home
  • Speaking
    • Showreel
    • Topics
    • Testimonials
  • Resources
    • Blog
    • Books
    • GYDA
    • Consultancy
  • Contact

Are You Serious When You Say People Buy Your ‘Why?’

February 20, 2019 by Robert Craven

Just been to a social media conference. Not one but three speakers in a row have (mis-)quoted Simon Sinek saying, “People don’t buy what you do, they buy why you are doing it.” Really. Really? I start to rant…. Can someone wake up and … [Read more...]

Filed Under: Uncategorized Tagged With: brand benefits, brand strategy, channel partner, digital agency

Join our mailing list

    Name (required)

    Email (required)

    Telephone (required)

    Your Message

    [recaptcha size:compact]

    Blog Feed

    • GYDA SUMMIT 2023 – Digital Agency Conference – London
    • Digital Agency Leader Events 2023 – Mastermind Tasters and Conference
    • Article – Agency Values – A Number One Priority or a Nice to Have?
    • State of the Nation 2022 – Where We’ve Been, What’s Ahead
    • Terms & Conditions
    • Privacy
    • Facebook
    • LinkedIn
    • Twitter
    • YouTube

    Copyright © 2023 · Robert Craven

    Copyright © 2023 · Robert Craven on Genesis Framework · WordPress · Log in