Delighted that I am a featured contributor in the brand new Great British Entrepreneur’s Handbook 2015 – It is currently available as a print edition (£12.99) or on Kindle (free) from Amazon.
Here is the blurb for the book:
The Great British Entrepreneur’s Handbook 2015 shares the secrets of experienced entrepreneurs on everything from how to tell your business’ story compellingly, to the secrets of growing a business to the next level. With wit and wisdom, the personalities behind some of the leading firms and best selling business books of today guide budding entrepreneurs through all the highs and lows of what it takes to be a business success.
My chapter (p.19) is entitled “The Changing Needs of Those in the Middle”. It seems to have ruffled a few feathers!!!
The business development needs of small and large businesses seem to be catered for by coaches and big-ticket consultancies respectively. However, the market is failing to satisfy the needs of the directors of medium-sized businesses.
This is a failure in terms of :
1) not giving clients what they really want and need, and
2) missing opportunities to deliver consultancy that adds true value to the businesses of clients.
What’s available to help the growing business is limited and inappropriate for the real needs of the client. Recent surveys and reports confirm that consulting firms and the business support industry as a whole are failing to deliver what growing entrepreneurial businesses really need…
Check out the brand new Great British Entrepreneur’s Handbook 2015 – It is currently available as a print edition (£12.99) on Kindle (free) from Amazon.