To all of our wonderful friends, colleagues and clients, wishing you all a very Merry Christmas and here's to a better 2021! … [Read more...]

The business development needs of small and large agencies seem to be catered for by coaches and big-ticket consultancies respectively. However, the market is failing to satisfy the needs of the directors of medium-sized agencies. This is … [Read more...]

If you wish to prove that your agency/business is just a run-of-the-mill and unoriginal, vanilla-flavoured company like the rest, just keep on banging out those quickly-written and to be honest, shallow blog posts. Every so-called … [Read more...]

Adland bangs on about the virtues of working stupidly long hours as if it were a badge of honour. I have noticed that all agencies now seem to do this. They talk about work/life balance then the senior team work a 14-hour … [Read more...]

Zoom Fatigue is a real thing. Zoom drains your energy (BBC). We kind of know what we need to do to combat the info-intense, focused, and ultimately demoralising way of working. But we forget to.   Harvard Business … [Read more...]

Many agencies have seen the rug pulled out from under them. All the 2019 assumptions have evaporated into thin air. As we look back on the April panic, the better agencies were systematic and structured in their approach. Below I have … [Read more...]

Here's a checklist to find niches and opportunities post-recession: You can look at new customers and marketsYou can look at developing or changing your product or serviceYou can do some combination of the two above. Many of … [Read more...]

GYDA Member Hub is live and we'll be sharing loads of awesome content to help you run your agency smarter. Read all about it below... GYDA Member Hub is the Digital Agency Leader platform from Robert Craven and GYDA Initiative. Member … [Read more...]

 I like stuff that is simple.  As Einstein says, ‘Everything should be made as simple as possible, but not simpler’. The book, The Three Rules – How Exceptional Companies Think attempts to do this. So, I hear you say, what are … [Read more...]

As I look back at my most significant losses, stupidest decisions, and biggest mistakes, what are the 50 most important lessons I have learned? The 50 most important lessons I have learned from my most significant losses, stupid … [Read more...]